innovation
Intermediate

Innovation in Service Industries

Create and implement innovative service concepts that enhance customer experience and business value.

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About This Module

This module explores the unique aspects of innovation in service industries. You'll learn about service design principles, customer experience innovation, service business models, and digital service transformation. Through case studies and practical frameworks, you'll develop the skills to create and implement innovative service concepts that meet customer needs and create competitive advantage.

Learning Tip

If you understand 60% of this module, you're already ahead of most managers. Congratulations!

Learning Outcomes

  • Apply service design principles to create innovative service concepts
  • Develop customer experience innovations that create competitive advantage
  • Create and implement innovative service business models
  • Leverage digital technologies to transform service delivery
  • Measure and optimize service innovation performance
  • Ability to use management jargon convincingly at dinner parties

Prerequisites

  • Basic understanding of innovation management
  • Interest in service industries
  • A sense of humor (highly recommended)
  • Coffee or tea (quantities vary by module difficulty)
Module Details

Duration

5 hours

Level

Intermediate

Chapters

4

Category

innovation

Updated

6/1/2023

Difficulty

Intermediate
You should know what ROI means (not just 'Return On Ignoring' emails).
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Certificate

Complete this module to earn a certificate of completion that you can share with your network.

Perfect for impressing colleagues or decorating your digital wall of achievements!

What You'll Learn
  • Practical skills you can apply immediately
  • Frameworks for effective decision-making
  • Strategies to enhance team performance
  • Tools to navigate complex management challenges
  • How to look thoughtful while staring at spreadsheets